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Our Timeline

First Idea

In our minds, we we've prepared since 2011

For the better part of a decade, while we sat in the backyard and dreamt what our vision of a cigar lounge would be, we did nothing but dreaming. It felt like that project car "we would finish one day," but never actually did.

One fateful night, on May 11, 2011 - the Frakesboys sat in the hot tub and smoked a cigar, when one of us (not sure who), finally said "Let's do this."

And everyone knew what that meant.

Hands On

We drug our feet for years, but then...

Co-Owner of ICC and key catalyst, Beglee, decided she had heard enough of us partially planning the lounge.

She stuck us on a place to Nicaragua to learn from seed to stick. We learned everything we could, including the most valuable thing: don't eat the special burger sauce in Estelí.

When we got home from intense food poisoning and countless fermentation rooms, yet still loved it. We knew. This was our future.

We're Open

We finally cut the ribbon

After what felt like a decade of fighting anti-smoking regulations overreach, we pulled off the construction of our first little baby.

We had an idea what we would could predict. Long hours, learning from mistakes, and rewarding experiences.

We didn't plan on one thing: the people we would meet and the relationships we would forge. Once we understood there was something special brewing, we lit the match even further and took off full speed.

World's First

Welcome to the Atabey Private Lounge

As our first of a few "World's First" projects, we used the COVID lockdown phase to reimagine what our private membership would look like. On October 17, 2020, we reopened with a party worthy of 6ft distancing (that was totally ignored).

That's when Nelson Alfonso, Owner of Selected Tobacco, stepped in to partner in becoming the first of its kind Private Member lounge and affiliated membership level.

We welcomed the night with a black tie casino masquerade, too much champagne, and the finest cigars on the planet.

Punching Holes

Pick up shop, or expand through the walls?

In 2023, we were faced with a space problem, We were maxed out in capacity terms. The question is, do we construct a freestanding location to include a bar, or try a hostile takeover on our neighbors?

No hostile takeover necessary as our neighbors picked up and left us with an opportunity. We wasted no time to punch holes through the wall and dream up the expansion, including another "World's First" - Fuselage Parlor & Kitchen, a Principle Cocktail Lounge right here at ICC.

Surrounded by friends and family, with Darren Cioffi (Principle Cigars) - we opened the doors and stepped into our next phase.

Awarded

First ever PCA national award winners for "Best Cigar Lounge"

Just as we opened our expansion, we flew out to the annual trade show in Las Vegas.

A huge part of it for us was we were nominated in a national competition against thousands of other US cigar retailers.

When the moment came, the winner for the 2024 Best Cigar lounge was: "From Frisco, TX, Industrial Cigar Co."

We stood on stage with great honor and humility, realizing we were bringing something home for ALL of us to share. Sometimes life gives you unexpected gifts, this was one we will never forget.

Busted: The Story that Sparked it All

It's a story we've told at least a thousand times. The story of the time when the Frakes boys found out their dad was cooler than they thought and their future was already set up with long ashes lining the road.

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Meet the Family

When we say we're a family business, we mean we're all in and committed to running this business just as we are welcoming you into our home.

Beglee Frakes

Alejandra Frakes

Brandon Frakes

Dave 'Pops' Frakes

Andrew Frakes

Nathan Frakes

Our 3 Uniques

We're Hospitable Educators

It's not about good service, it's about providing true hospitality. And true hospitality is about educating your experience. From how it all works, to how a cigar can improve your experience.

We're Barrier Breakers

We get it, cigars are intimidating. But they shouldn't be. We are here to help guide you through your own cigar journey, based on the level where you are today.

We're a Family

What we hear every single day is "ICC is a family." It's a family we choose to grow with every day we step through the doors. You can trust those who are around you here.

We're an EOS Business

Our world changed when our EOS (Entrepreneurial Operating System) implementor, Daniel Himel, handed us a copy of traction. From that point forward, we adopted a life-changing operating system that connects our guests' experience with our owner's vision of the business, through our entire team's performance.