FOR IMMEDIATE RELEASE

Family-Owned business Industrial Cigar Co. Expands Premium Lounge Experience Amidst Winning Best Cigar Lounge Award 

[Frisco, TX] - Industrial Cigar Co. (ICC), a Frisco family-owned business with a seven-year legacy and first ever winner of the national “Best Cigar Lounge” industry award, proudly announces the soft opening of its expansion project with the introduction of the all-new Dreamer Lounge and Fuselage Parlor & Kitchen.

The Dreamer lounge is a nearly 1,000 sq ft new public lounge in partnership with Luciano Mierelles, owner of Luciano Cigars. This space will be open to the public, and also offering memberships packed with features and benefits to entice all levels of cigar smokers. Adorned with creative soft lighting and custom ceiling woodwork, the Dreamer lounge is the perfect atmosphere to host a first cigar lounge experience.

Fuselage Parlor & Kitchen expansion represents a significant milestone for Industrial Cigar Co., with a curated food and bar menu, in a creatively designed art-deco aviation themed atmosphere. In partnership with Darren Cioffi, Owner Principle Cigars, supercharges the experience with a “cocktail collection” of cigars that are specifically blended to pair with era-specific cocktails ranging from a classic negroni to a vibrant mai tai. These cigars are only available at Industrial Cigar Co., which is a massive show of partnership from an international cigar manufacturer.

The expansion introduces a unique atmosphere designed by women for women, making Fuselage a destination that does not feel like a traditional cigar lounge, but an inviting escape that is unlike anything else in the hospitality space. For extra comfort, the addition of nearly 3,000 square feet is equipped with an industry-first HVAC system designed, engineered, and custom built by Air Rescue Heating and Cooling, a North Texas company, to scrub 100% of the air once every 5 minutes, and done so silently as to maintain the relaxing environment.

"The expansion of Fuselage Parlor & Kitchen is an exciting chapter for the Frakes family, and we are thrilled to continue our journey to become a true destination lounge," said Brandon Frakes, Co-Owner of Industrial Cigar Co. "This expansion is a celebration of the relationships we've built over the past seven years, and we invite everyone to join us in this new and elevated experience."

Industrial Cigar Co. is now open for both members and non-members and invites you to join for the soft opening phase now under way. Both the bar and food menus will start out limited, and grow over time as the team continues to improve their systems and learn the space.

About Industrial Cigar Co.

Industrial Cigar Co. (ICC), nestled in Frisco, Texas, represents the pinnacle of a family's dedication to the cigar experience. Recently honored as the Best Cigar Lounge in the Country by the Premium Cigar Association, ICC stands as a beacon in the cigar industry for its commitment to hospitality, education, and fostering a robust community centered around a cigar experience. This prestigious "Best of the Leaf" award is a testament to ICC's efforts in elevating the cigar lounge experience for cigar smokers of all levels, solidifying its place not just in Texas, but on the global stage as a destination for anyone interested in experiencing cigars.